Use Social Media to Boost Your Recruiting Profile

Use Social Media to Boost Your Recruiting Profile

Not every athlete can be on a top team or play in the Open division. But playing on a lower-ranked or lower-level team doesn't mean you can't or won't be re

Aug 26, 2016 by Kara Hill
Use Social Media to Boost Your Recruiting Profile
Not every athlete can be on a top team or play in the Open division.

But playing on a lower-ranked or lower-level team doesn't mean you can't or won't be recruited. However, you do need to run an aggressive campaign focusing on programs that are an academic and athletic fit for you.

You can gain exposure by posting clips that highlight your talent on Instagram, Facebook, Twitter, and Snapchat. Be sure to tag your club and high school programs, because college coaches are more likely to be following those institutions social media platforms. Tagging your club and high school program also increases the chances they will share your content.

Recently, the NCAA ruled that college programs can "click, not comment" on recruits' social media posts. The rule has made it possible for college coaches to like, retweet, or favorite a recruit's post in any way on social media platforms. This rule took effect on August 1, 2016.

Remember, if you are using your personal accounts to post your recruiting content, do not post anything inappropriate. Let your friends and family know that you are being evaluated by college coaches, and it's extremely important to have a clean image. (By the way, employers also look through your social media platforms before hiring you, so this is a practice that will help you throughout your life.) Also, go through and make sure you didn't use any inappropriate language in old posts. This can and will work against you. Remember, a college coach is looking at the whole person not just your ability on the court. They want to know you are going to be a positive role model and represent their institution in the best way.

Happy Posting!

Have a question for Kara? Send it to us via Twitter or Facebook using the hashtag #AskKaraHill.

Kara Hill is a noted recruiting specialist and the founder of My Recruiting Solutions.